On this week’s United Inc, Ed and Jamie cut through the noise on United’s finances. New sponsors in, what the late-window shuffle means for PSR, and how the club might actually pay for a new Old Trafford - equity, debt, and the thorny question of personal seat licences. We also look at the market for sales, the shape of the squad plan, and what to watch for in the next set of numbers. No fluff, just what matters.
00:00 Introduction
01:25 New sponsorships - who, why, and how much
02:43 Transfers - finance reality check and late-window options
07:48 Squad planning - gaps and priorities
14:17 Stadium financing - equity vs debt, seat licensing, ticketing
28:27 Commercial deals - assessing revenue without the spin
33:40 Drag-along rights - why they matter now
42:20 Wrap
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